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All businesses don’t have thousands (or sometimes hundreds) to spend on digital marketing or advertising in general.  In fact take a look at this chart from the

Search Engine Marketing (SEM) and Search Engine Optimization (SEO) are very similar in some ways but are quite different in others. Most often it can be confusing and

This past week Google reached another milestone – their 20th Birthday. As a Google partner, we are so excited to wish them a very Happy

Most of the times, your understanding about digital marketing, digital ads, social media and search engines has already been built based on your experience.  In

Digital marketing seems scary to a lot of clients.  The fact that you can look at an item online and then be targeted by a

The speed of the digital marketing world is overwhelming to the majority of clients.  Even if they have been doing it for awhile, without constant

There’s 2 things that we get asked most often, “how do companies track me and serve me ads?” and “what is SEO really?”.  Both are

Probably the most common thing that we hear is that a client isn’t “tech savvy”.  Although there is definitely a large learning curve to how

I know, most people aren’t building digital agencies.  That doesn’t mean everyone can’t benefit from learning more about how they work (and fail).  As the

This blog post isn’t to discuss the validity of landing pages.  There’s a documented success rate of per campaign landing pages vs website homepages or

Those of us who have been in this industry for several years have seen a common theme; clients being burnt out on marketers in general. 

Never has there been a time where technology has been changing so rapidly.  There are so many updates to keep up with that as an

Saying that you want a career in marketing is the same as saying that you want a red car.  What brand, what model, what price

Just like you, we get pitched digital marketing all the time too.  Everyone is trying to convince you what you already know; people search for

Business owners generally fall into 2 categories: ones that utilize digital media and marketing and ones that don’t think it works.  Overall, these 2 categories

We already know that people who work for agencies are going to click this article to see if we are going to unveil some secrets. 

We have been in a lot of meetings, with a lot of different types of people in many industries.  Experience has taught us that although

We’ve all seen them,  the posts on social media about how every marketing company is better than the other.  Some of the companies will tell

Years ago websites were a completely different thing. There was a time when there was no such thing as smart phones or social media. If

Unless you work with animals then it’s very unlikely as a business owner that you have ever thought about how Panda, Penguin and Hummingbird relate

You use Google, we use Google, and everyone uses Google.  So what is the number one request we receive as a digital marketing agency;  “Make us

$10,000 in FREE AdWords money for ALL qualifying Non-Profits NEEDS to be PROFESSIONALLY managed or you’ll LOSE it! Are you operating as a Non-Profit 501(c)?  

Many small business owners realize they have to market their businesses to gain new customers. However, most small business owners will start spending money towards